Free workshops for students, staff and local businesses

Coming Up

Consultative Selling – Randolph Gratton

Friday 10th January 2020 10.00-13.30

Marine Building 2nd Floor room 202

The workshop will introduce selling as a concept, from creating contacts to closing the deal, but will focus on real time selling, i.e. face to face, presentation, over the phone, etc. If you have a contact, who you believe will benefit from your product or solution, this will give you a structure and how to have that conversation. This is known as “consultative selling”. The workshop will give you a chance to practice in a safe environment.



Building a Professional Presence Russell Taylor 

Wednesday 15th January 11.00-12.00

Formation Zone 2nd Floor Marine Building Room 202

As part of Wildfire Wednesday guidance and best practice on how to develop a professional social media presence



PATLIB 1:1 Appointments

Wednesday 15th January

Formation Zone 2nd Floor Marine Building

Bookable half hour appointments for students & graduates at 13.00, 13.30, 14.00 or 14.30

Meet with Plymouth Patent Library for a 1:1 to explore online databases to search for patents, trademarks, design right etc. Thinking of a brand for your business idea – PATLIB can show you how to search to see if you can register it and explain the process.



Brand Workshop – Sorella Consultancy

Thursday 23rd January 2020 10.00-12.30

Marine Building 2nd Floor room 202

Our brand workshop training session is ideal for new businesses to set up a clear marketing strategy and to launch their business and market to their target customers. The workshop will assess the overall business vision, goals, aims and key brand values. We will assess your key customer profiles and how to target them. We will also create a 12-month marketing calendar with you to get you ready to kick start your business.



Run A Monster Business Not A Business Monster with Brent Treloar 

Thursday 30th January 2020 10.30-13.00

Marine Building room 202

You will see your business in a completely different way after this workshop

Our simple, high impact, time effective and flexible business improvement tools are based on the  FORUM 21 MODEL for business owners and managers.

These are designed to help participants develop a better understanding of their business and actions that focus on driving success!



Santander UK Universities 1:1 appointments with Remy Foucher – Santander UK Universities Relationship Manager

Tuesday 11th February 2020 12.00 – 14.00

Formation Zone 2nd Floor Marine Building

Santander Universities can support students and graduates with their business growth. Explore connections, networks and external support.

Book a half hour appointment at 12.00, 12.30, 13.00 or 13.30



Social Media Workshop—Sorella Consultancy

Wednesday 12th February 13.00 – 15.00

Marine Building 2nd Floor room 202

As part of Wildfire Wednesday our social media workshop is a great way to give new businesses a kick start in the world of social media. In the session we will uncover the basics of social media, looking at each platform and the power they have. We discuss the importance of key messaging, optimising imagery and split testing. We will look at creating a 12-month plan for social media to optimise time. We also look into the advertisement platform on Facebook and Instagram and discuss tracking and performance.



Sales Skills Workshop—Tom Wyness

Friday 21st February 09.30-12.30

Marine Building 2nd Floor room 202

When starting a new business Sales Skills are both important and intimidating. Whether you are selling to other businesses, consumers or potential business partners, the ability to effectively communicate your ideas and get someone to sign on the line is a critical skill. This workshop will help you articulate your Unique Selling Point, open conversations and find the right questions to build relationships, and present your offering in a way that appeals and is likely to increase your chance of making the all important close. Confidence is essential and this workshop will help you build this within your own comfort levels – but make sure you bring your passion for your business as this is the most important factor in sales!







“The Formation Zone gave us the space to develop a sense of being a company and helped us build our own setup. When we started we were unsure but the reassurance and support has helped us to stop the worrying."

Jack, So Good Studios

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